March 7, 2007

Bono Knows How to Waste Money

Governments could learn a lot from Bono. The lead singer for U2 knows how to waste money on par with bureaucrats.

According to Advertising Age, His RED campaign has spent $100 million on marketing to raise money for buying and distributing medicine in Africa. Total amount raised: $18 million.

Posted at Andrew Roth at 8:26 AM | TrackBack

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